Wind's Four Quarters Farm

Biodynamic, Sustainable, and Regenerative Farming for the 21st Century

The 9 Ps – Part 9: Passion

Last year, I came across this article about “passion” and its connotations in the worlds of careers and hobbies. It got me thinking about the Farm and how it has changed from a “passionate dream” to a solid plan, on its way to reality. In this 9-part series, I’ll take the key paragraph from each of the seven P’s in the article and expound on it as it relates to the Farm.


Steve Jobs once said, “The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle.” In other words, follow your passion.

The eight other P’s—purpose, picking, practice, planning, positioning, periphery, perseverance, and prudence—are tools for success. They can be applied to any task, but without passion, they are fancy gadgets. Passion turns them into precision instruments.

We don’t always find what we’re passionate about early in life. Sometimes, we find something we’re passionate about in high school, but by the time we get through college, we’re no longer as excited about it as we once were. Or perhaps we make a career out of something we’re enthusiastic about, but our feelings fade over time and we develop a new passion.

The culmination of these nine P’s into one goal is what has led me to the ultimate vision for the Farm, and applying them consistently during the development that will convert what is on paper into reality is what will make the Farm succeed.

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